llms.txt Explained: Do You Actually Need One in 2026?
Somewhere in the last year, “llms.txt” went from a niche idea a handful of developers were experimenting with to something showing up in client requests and Slack messages fairly regularly. Naturally, that means a wave of agencies started selling it as a must-have, and just as naturally, that means it’s worth being honest about what […]
Google Killed FAQ Rich Results in May 2026. Here’s the Truth About Your FAQ Schema.
On May 7, 2026, Google stopped showing FAQ rich results in Google Search. The visible SERP feature is gone. FAQPage structured data is still a valid Schema.org type, and Google states the markup can stay on your pages without causing problems. Remove it only where the Q&A was stuffed, duplicated, or fake. Keep it where […]
How to Track Your Brand’s Visibility in ChatGPT, Perplexity, Gemini and Google AI Overviews (2026 Playbook)
AI search engines don’t return blue links, so your old SEO dashboards are now blind in one eye. You need a second layer of tracking covering four surfaces (Google AI Overviews, ChatGPT, Perplexity, Gemini) and six metrics (citation rate, share of citations, surface coverage, citation accuracy, AI referral traffic, branded prompt mentions). Why “rankings” stopped […]
